Designers are obsessed with the details. Modernist architect Ludwig Mies van der Rohe once remarked that “God is in the detail”. One of the ten principles of good design laid out by industrial designer Dieter Rams states that “Good design is thorough down to the last detail”. Furniture designer Charles Eames took this to its logical conclusion when he declared that “The details are not the details. They make the design.”
I first noticed a “detail” in design while opening a pack of Nongshim’s Shin Ramyun Noodle Soup packaging. Jutting out from its top was a triangular indicator of where I should tear open.
That got me thinking about other details in design, the little touches that make a huge impact. Here’s one that many must be familiar with: a bottle cap that also acts an opener. The pointy edge on one side of the cap is designed for piercing open the sealed bottle.
This next example is something many have encountered, but not necessarily understood. The little dimple on the keypad of ATMs help the visually impaired orientate themselves and figure out where the centre of the numbers is.
Sometimes, a detail in design gives the product an extra edge. In the case of this potato peeler, one side juts out to function as an extractor of “potato eyes”, a bud which some may find disconcerting to cook with.
Finally, here’s a design detail that may seem unnecessary to some, but for me, shows the deep level of consideration MUJI gives to its products. This dimple protects its pen nibs so customers can be assured their pens are less likely to be damaged. It probably discourages shoppers from taking their pens on extensive test-runs too!
Have you encountered details in a design? I’m looking to compile more for a possible showcase. Drop me a line!





Over the last decade, some 20 titles have sprung up from Singapore, riding the wave of its cultural renaissance and defying the fact the city-state was once known for its tight media censorship (Singapore still ranks 154 out of 180 in the 2016 World Press Freedom Index). Over the decade or so though, the Singaporean government has pumped in millions of bucks to grow its creative sector and nurture creativity among its citizens—and an independent magazine scene has flourished from this intersection.